Review categories > Graphic Design Books > Effective Web Animation
By: Jim MoranReview for 'Effective Web Animation'
Rating: 6 of out 6
Written By: J. Scott Hamlin
Page Count: 309
Cover Type: Softcover
Published By: Addison-Wesley
Date Published: 5/1999
List Price: $45
Author's Site: http://www.webreviewer.com...
When the Web development craze began years ago everyone was out to show off their Web design talent with the few bells & whistles that were available to them back then. Remember the movement offered by those early GIF animations that caught attention and soon became more of a curse to Web design than a blessing? Times have changed and Web design has turned another corner. With the heavy use of graphics in the designing of user navigational interfaces, Web animation appears to be making a serious comeback!
J.Scott Hamlin is on the cutting edge of Web graphics design and his book Effective Web Animation offers a new look and fresh approach to incorporating animated imagery. According to Hamlin serious Web graphics design goes far beyond the simple GIF animations of poorer quality and performance that just about anyone can create. Image size, color quality, interactivity, accompanying audio, and faster delivery over the Internet are factors that have led to new Web animation technologies. Are we ready to face them?
Web animation is making a comeback and Web graphics design has become serious business. Hamlin's contribution in the form of this book is essential for those designers who want to graduate to a higher level of Web design mastery and income. Clients are wising up to the many Web technologies available to them and are becoming more discerning about how they spend their advertising dollars. Don't be left behind. Consider animating your Web creations today. This is must reading for any potential web animator!